No app downloads
No POS integration
Safe & secure
Easy to setupPaper loyalty cards are costing you regulars
With paper cards
- ✕Cards get lost or forgotten
- ✕Stamps can be faked
- ✕Zero customer data
- ✕No way to bring lapsed customers back
With Back Again
- ✓Always on their phone
- ✓Every stamp verified
- ✓Know your regulars by name
- ✓Bring customers back on autopilot
Everything your cafe needs. Nothing it doesn't.
A loyalty card that lives in their phone
Paper cards get lost, left at home, or forgotten at the bottom of a bag. Back Again lives in their phone. No app download, no passwords to remember. They tap your NFC tag and their card is right there, every single visit.
GmailThe Corner Brew
9:41 AM
to me
Happy Birthday, James! 🎂
To celebrate, we've put something special aside just for you. Come in today and it's on us.
Free coffee and pastry
Valid for 30 days from your birthday.
Wishing you a wonderful birthday!
The Corner Brew · 12 High St, Melbourne
The personal touch, without the effort
When a regular goes quiet, a “we miss you” email goes out automatically. When a birthday comes around, a personal message lands in their inbox. Set it once, and it runs itself.
Google Reviews
4.9
Based on 814 reviews
More 5-star reviews, without asking
The best moment to ask for a review is right after a customer earns a reward, when they feel great about your café. Back Again sends a gentle prompt at exactly that moment.
As a thank you for being a regular
$10 Toasties
Regular price $15
Offer ends in 28 minutes
Turn slow hours into sold-out ones
Running a lunch special or clearing pastries at 3pm? Set a time-limited offer and it automatically appears on every customer's loyalty page while it's live. When time's up, it disappears on its own.
Active customers
536
+12%Stamps / month
1,182
+21%Google reviews
24
+8%Stamps · Last 30 days
Busiest times
Know your customers, measure your growth
Your dashboard shows you who your regulars are, how often they return, and when your café is busiest. Make smarter decisions about staffing, offers, and when to reach out.
Customised to match your branding
Upload your logo, pick your colours and stamp icon, and set your own reward. Every customer sees a card that looks and feels like it belongs to your café.
Free coffee at 6 stamps
Cardholder
Lena M.
Free coffee at 6 stamps
Cardholder
James W.
Free coffee at 6 stamps
Cardholder
Marcus T.
Free coffee at 6 stamps
Cardholder
Emma T.
One extra regular covers the cost.
What Back Again costs
$39/month
Unlimited customers, unlimited stamps, all features included.
What one regular brings in
$44/month
A regular who visits twice a week, ordering a $5.50 coffee.
Every regular after that is pure upside.
0 min
to set up
Free
for your first 50 customers
0 sec
for a customer to stamp
Getting started is as easy as pouring a flat white.
Sign up for free
Fill out the form. No credit card, no commitment.
We post your kit to you
A branded sign and NFC tag arrives at your café by express post, ready to place at the counter.
Set up your card in 10 minutes
Set your branding, rewards, and automations. Everything runs itself from there.
You'll start seeing familiar faces more often
Customers tap, rewards build, and the quiet work of bringing people back happens without you thinking about it.
Ready to launch loyalty at your cafe?
Start today in under 10 minutes.
Got a question? Email us at hello@backagain.au