No app downloads
No POS integration
Safe & secure
Easy to setupPaper loyalty cards are costing you regulars
With paper loyalty cards
Cards get lost or forgotten
Customers restart from scratch and lose the motivation to return.
Stamps get faked
You give away free coffees that were never honestly earned.
Zero data on your customers
No idea who your regulars are, how often they visit, or when they leave.
No way to bring them back
When a regular disappears, you find out too late — if at all.
With Back Again
Always with them
Their loyalty card lives in their phone. Nothing to carry, lose, or forget.
Every stamp is verified
Secure authentication on every tap. Only real visits earn rewards.
Know your regulars by name
See visit frequency, return rates and who your most loyal customers are.
Win-back emails on autopilot
When a regular goes quiet, choose when to send them an email to win them back - without you lifting a finger.
Cards get lost or forgotten
Customers restart from scratch and lose the motivation to return.
Always with them
Their loyalty card lives in their phone. Nothing to carry, lose, or forget.
Stamps get faked
You give away free coffees that were never honestly earned.
Every stamp is verified
Secure authentication on every tap. Only real visits earn rewards.
Zero data on your customers
No idea who your regulars are, how often they visit, or when they leave.
Know your regulars by name
See visit frequency, return rates and who your most loyal customers are.
No way to bring them back
When a regular disappears, you find out too late — if at all.
Win-back emails on autopilot
When a regular goes quiet, choose when to send them an email to win them back - without you lifting a finger.
Everything a café needs. Nothing it doesn't.
Their loyalty card is always with them
Paper cards get lost, left at home, or forgotten at the bottom of a bag. Back Again lives in their phone. No app download, no passwords to remember. They tap your NFC tag and their card is right there, every single visit.
- ✓No lost cards, no more starting from scratch
- ✓No app download required
- ✓Works on any smartphone, instantly
GmailThe Corner Brew
9:41 AM
We miss you, James ☕
It's been a while since your last visit and we'd love to see you again...
Hi James,
It's been a while since your last visit and we'd love to see you again. As a thank you for being a regular, here's a little treat on us.
The Corner Brew · 12 High St, Melbourne
Win back lapsed customers, automatically
When a regular goes quiet, Back Again identifies them and sends a personalised “we miss you” email — without you having to lift a finger. Set the trigger once and it runs forever.
Google Reviews
4.9
Based on 814 reviews
More 5-star reviews, without asking
The best moment to ask for a review is right after a customer earns a reward — when they feel great about your café. Back Again sends a gentle prompt at exactly that moment.
As a thank you for being a regular
$10 Toasties
Regular price $15
Offer ends in 28 minutes
Turn slow hours into sold-out ones
Running a lunch special or clearing pastries at 3pm? Set a time-limited offer and it automatically appears on every customer's loyalty page while it's live. When time's up, it disappears on its own.
Active customers
536
+12%Stamps / month
1,182
+21%Google reviews
24
+8%Stamps · Last 30 days
Busiest times
Know your customers. Measure your growth.
Your dashboard shows you who your regulars are, how often they return, and when your café is busiest — so you can make smarter decisions about staffing, offers, and when to push win-backs.
Your card, your brand
Choose your colour, pick your stamp icon, and set your own reward. Your customers see a card that feels like it belongs to your cafe.
- ✓Matches your café's colours and personality
- ✓Customers recognise it as yours, not ours
- ✓Custom reward count and message
Free coffee at 6 stamps
Cardholder
Sophie R.
Free drink at 6 stamps
Cardholder
Lena M.
Free pastry at 6 stamps
Cardholder
James W.
Free coffee at 6 stamps
Cardholder
Marcus T.
Free coffee at 6 stamps
Cardholder
Emma T.
Getting started is as easy as pouring a flat white.
Sign up
Takes 2 minutes. Start your 30 day free trial.
Customise your card
Choose your card colour, pick your stamp icon, and set your reward.
Place your NFC tag
We'll express post a sleek sign with your NFC tag to your cafe.
Watch them come back
Customers tap, collect stamps, and earn rewards - automatically.
Ready to launch loyalty at your cafe?
Start today in under 10 minutes.
Got a question? Email us at hello@backagain.au